Using the dashboard
The Dashboard answers one question above all: what is Product Genius actually earning you?
The Dashboard answers one question above all: what is Product Genius actually earning you?
Return on investment, up top
The banner across the top shows your last 30 days at a glance: what Product Genius cost, the revenue it generated, and the resulting ROI.
Direct and indirect revenue
- Direct — purchases that included a Product Genius interaction along the way.
- Indirect — assisted revenue Product Genius influenced earlier in the shopper’s journey.
Digging into the numbers
The Product Genius Impact section charts performance over time — revenue in dollars or percent, sessions, interactions, purchases, add-to-carts and video views — filterable by device and by 7-day, 30-day, or all-time windows.
Long sessions, few page views?
Not an error. Shoppers leave tabs open and step away; the AI recognizes true disengagement, filters out idle time, and reports the moments of real interaction.
On a fresh install, give it until about day 10 — that’s when the AI has interacted with enough shoppers for the numbers to mean something.
How is this guide?